1 Best Place to Shop in Seoul, South Korea

Hyundai City Outlets

Dongdaemun

Hyundai is one of South Korea’s most popular department store brands, and this outlet version offers the previous season’s styles for a deep discount. Men’s, women’s, and kids’ clothing are all available, as are handbags, shoes, beauty products, appliances—you name it. The complex features various cafes and bakeries, and the parking lot has two dedicated female-only floors.