Top Reasons to Go to Northeast Florida

Get out and play: Beautiful beaches and a wealth of state and national parks mean swimming, sunbathing, kayaking, fishing, hiking, bird-watching, and camping opportunities are all nearby.

Golfer's paradise: "Above par" describes the golf scene, from award-winning courses to THE PLAYERS Championship to the World Golf Hall of Fame.

Shop until you drop: Experience upscale fashion favorites at the St. Johns Town Center on Jacksonville's Southside and quaint, local boutique shopping in the Avondale and San Marco neighborhoods, a short drive from Jacksonville's downtown.

Be in the now: Whether you want a yoga retreat or the ultimate in sybaritic pampering, the oceanfront spas at Amelia Island and Ponte Vedra Beach make this region the place to be.

The rest is history: The nation's oldest city, St. Augustine, is a must-see for anyone interested in history.